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Personal Branding

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Anna Kainer

on 26 December 2014

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Transcript of Personal Branding

Personal Branding & You
What was your dream job as a kid?
What about now?
How would you know if you
have a job or a Career?
So...let's get you a career!
Why do you need Personal Branding?
You think that I will say –
Be Original !
Step 1
What is your dream job now?
Step 2
How will this job will affect my career in 5 years?
Step 3
Money :)
But, Actually it is very simple !
Set Up and Optimization
Custom URL: Your Page URL should appear as “http://linkedin.com/in/yourfullname.” 
Headline: Your current position and latest project.
Summary: Your summary should include a brief paragraph summarizing your work experience, especially work experience that is relevant for your goals
Experience: Don’t just list the past few jobs you’ve had.   The easiest way to complete this section is to copy and paste the bullets from your traditional resume.
Keywords: You should flood your entire profile with keywords because potential partners and employees will be using site as a search engine.  If you show up first or second, then you may get the opportunity over everyone else.
LinkedIn – Groups
Facebook – Privacy
Facebook – Branch Out
LinkedIn Profile
Your Name
Your Profile
And now...
Full transcript