Solution Architect
ASI and iMIS
Web & Marketing
Active "Social Media" User
Owner/Operator
What?
Why?
How?
OLD
NEW
You
Members
You
Member
Member
Member
Web 1.0
Socialise
Simplicity
Melbourne
Web 2.0
6 Type of Interactions
Creators
Critics
Collectors
Joiners
Spectators
Inactives
What?
Blog
Video
Audio
Articles
Comment
Rate
Rank
Answer
RSS
Tag
Organisation
Classify
Social Networking
Maintain Profile
Update Status
Read
Watch
Why?
Social
Technology
Michael Arrington
Robert Scoble
Leo Laporte
Jo Jaffe

Tim Jeffries
Michael Manning
Byron Scullin
Net Promoter Score
"Recommendations"
24 x 7 Access
Mobile
Twitter
3.0 17th June 2009
New Features
New Hardware
Installed: 9th June
Do My Job better
Industry Trends
Key events
“the vibe”
New tools
New resources
JAY             Your Customers
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How?
1
2
3
KTKTphotography, via Flickr (CC license)
Eirikref, via Flickr (CC license)
evelynishere, via Flickr (CC license)
husky, via Flickr (CC license)
Information Ownership
Multiple Tools
Collaboration Culture
Management Committment
creators
critics
collectors
joiners
@jaymcc
@jaymcc
1. Don't Pimp
2. Listen
3. Respond
23 March 2010
Easy to find
Online and Instant
No Popups
Payment options up front
Phone number for problems
Only ask for the basics