BUS 205 - Communication Observation

Will it Blend? Viral video advertising campaign by Blendtec »
Jordan McFarlen 

Will it
BLEND?
?
BLENDTEC PRESENTS...
Joined Youtube in October, 2006

85 videos to date

21 videos have 1 million+ views
SALES
500%

Videos live forever on the web

Text in video

Target audience?
QUESTIONS?
PROS
CONS
AND
Quick and to the point
Good use of viral video
Brand recognition
Interactive
CEO
Relevant
HELLO!

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