November 18th 2009
Social Media & Healthcare
not such a new idea
Nick Dawson - @nickdawson - @BonSecoursRVA
flickr - niznoz
Dinasaurs - 160000000 BCE
flickr - Donnacadh & Lauzy
Stonehenge - 2400 BCE
The Bible - 100 CE
Beowulf
Gutenburg Bible - 1450
1776
Magna Carta - 1215 CE
What is social media?
= ?
And it is an important conversation...
circulation of the RTD - 161,000
Page views - 8,800
Site Rank - 652,575
A very important conversation
Facebook Members - 250,000,000
Page Views - 3,000,000,000
Site Rank - 4
Average Ad Price - $10,000
Cost to post - $0
Its high impact
Its happening now
Right now for Bon Secours
10 new families to Bon Secours Medical Practices 
Service recoveries
Community engagement
In  the last 3 weeks...
On their own
Nearly 300 people have become fans
Mostly employees
all by word of mouth, during "off hours"
65 people watched via streaming video
Questions/Comments from Twitter
Facebook Connect
A social hub
A service center approach
Any ?s
www.nickdawson.net/cvheg
@BonSecoursRVA - @nickdawson
#CVACHE
its a conversation
It is a critical conversation