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Promored 360 - Digital - AC
Transcript of Promored 360 - Digital - AC
Inovación Solo tenemos que ser los mejores! Structure takeaways: keep it simple create structured text & overview explore the space! let a metaphor inspire you Esto significa estar a la altura de las circunstancias, entender para que hacemos las cosas, y aportar valor en cada uno de las etapas de los distintos procesos... Things you understood?
Or space, smells, touch?
How an experience made you feel? choose your path with care Opción 1 Opción 2 siempre hay que tomar decisiones? Exito? Que debemos hacer para lograr el Estrategia Pero... realmente con que construimos la estrategía? Equipo ( Si hasta ahora estuvimos adaptándonos, eso ya paso... ahora hay que ir para adelante ) This part is all about
creating a prezi that's easy to... + Equipo:
Consolidar un equipo
y rentable Estrategia:
Saber para donde queremos ir,
según las mejores opciones
de negocio understand Cada uno cumple una función...
y todos son importantes You should have a That conveys the overarching point of your presentation to an overview through
path steps at all levels, as you zoom from small details Path travel in context no jumps, no spins use frames to zoom in and out is the journey Here, there's no sense of space Here, we explore the space semantically http://es.wikipedia.org/wiki/Presencia_de_América_Latina Do the 'squint test' on your the of your prezi Think like a photographer / filmaker when you move How to write in prezi Bullet Lists The 'Zen' approach Prezi Background metaphor: Reach towards the stars! Reading direction Use arrows to indicate flow Move around Scale around Always create an overview that helps people to understand Option Foundation Progress Future Option Main topic details details Income Expense Chaos Boxes Spatial narrative blah blah blah blah blah blah blah blah blah blah blah blah Order Order Order TITLE Order Order Order If your prezi looks like this, it's too rigid, and easy to lose context as you move around Order What? You need both Structure Flow Like a floor plan...
It makes sense from the overview Narrative Storytelling You want to be here Thread Classic classic
classic foundation progress future? to find, then express relations if your prezi looks like this, please work a little more, scale up main points, place subtopics into larger frames, etc... Yeah, easy for maps.
But not everything can be organized spatially ?!? Traditional, but hard to visualize the relationships between each team member Simple and stylish, but it doesn't
give us the detail we need to truly understand Working spatially, you can compress the information into a meaningful overview structure.
You can zoom to see the relationships in more detail if needed. Clusters of content to reinforce meaning. Squint and view your overview from a distance - does it still make sense? This overview has been blurred,
but can you still guess the overall theme? Create structures that show relationships and context: If not, how do you expect your audience to understand? Concluding with an overview (or final reveal) can be a great way to bring the context of your story together. Overview "Okay, but how does this work for my presentation?" Exposition Rising action Climax Falling action Resolution You've likely all seen a simple linear narrative... A spatial narrative has a more visual structure
which helps you to follow the story. Just like it helps the viewer follow a long movie, it can help the viewer follow long or complex presentations. Example: Lando Calrissian Darth Vadar Ewoks Han Solo The Intergalactic Empire MISSION:
CONTINUE BEING EVIL Imperial ground forces Emperor Palpatine Calamari Cruiser Mission:
Blow up Death Star (again)
Save Galaxy (again) The Rebel Alliance Admiral Ackbar Characters : :Characters Millenium Falcon Ships: Luke Skywalker Ships: Tie Fighters AT-ST Walkers Super Star Destroyer Death Star X-Wing You wouldn't stand inches away and run your nose along this mural to view it Example: The overview structure implies the tension
between the two sides
- it can be conveyed even at a distance where we can't see the details Linear, hierarchical list Our small team of software developers
have a team lead
have an approver (CEO)
work towards a goal
this work is measured with a metric (KPI)
the KPI has a Target team team lead approver Goal metric / target Small Teams reach the Goal Here, the lesser value is smaller in scale Smaller items in the cluster
visually indicate sub-levels You'd move out to see context then back in to see the details. Ayer y HOY Alternativas en Proyectos y empuje DIGITAL
- Alternativa de Negocio Rentable
- Evolucion del Negocio
- knowledge de la industria Pensando estrategicamente Pero en realidad hacia donde creo yo que debemos ir? energía cociente Actitud:
Agresiva, confiada y optimista Un Equipo El equipo de Digital que viene Equipo