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Social Media + Investigative Journalism

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by Blair Hickman on 20 September 2013

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Transcript of Social Media + Investigative Journalism

Sourcing With
Social Media
CALLOUTS
COMMUNITY
QUICK HITS
STORIES
CALLOUTS
CALLOUTS
CALLOUTS
CALLOUTS
• Crowdsource for tips, sources in structured way
• Collaborate with other reporters, organizations
Build a group
Find a group
LinkedIn
FRAME + TARGET
• why it matters?
• who is affected?
• concrete data
• open-ended Q
• contact info
Moderate
How do you view your audience?
success metrics
Be present
Private messages can work
Establish guidelines • Tweak according to the group
Grow your group
eyeballs
= clicks

Facebook graph search

Work your network • Feed the group • Link everywhere
people
= stories

Respond to users
Reach new users
Promote callouts
Use APIs to structure social data:
Engage target audience where they are
Listen
Verify
Report
http://bit.ly/FBGROUPAPI
REMEMBER
• transparency
• etiquette
• add value
COMMUNITY
See the full transcript