Social Brands are Enabled Through Cloud Services and Distributed Application Technologies
Shiv Singh & Ray Velez
Why the Cloud Infrastructure is Crucial to Your Experience
Tobias Klauder & John Cunningham
Feeling Agile: IN 2010, It's Time Has Finally Come for Good
John Ewen & Ray Velez
Mobile: You Say You Want a Revolution? You Got One
Paul Gelb & Michael Scafidi
Multi-Touch Transforms Retail in 2010
Steve Dawson & Luke Hamilton
Use Foursquare to power your loyalty program
Facebook Connect, Linked In, and others bring the party to your site
Build and leverage Open APIs
With Great Power Comes Great Responsibility
Decouple dependencies
Watch for upgrades
Look for interoperability
Expect savings from 25 to 60 percent
Shrink procurement times
Use only what you need
Application partitioning (anyone remember Forte?) will make it's return to technology architectures
Partitioning and hybrid tradition/cloud solutions will speed adoption
Touch embeds in the retail physical space
Personalization and simplifying decisions
Bring the long-tail to physical retail
Motion sensors, cameras and augmented reality
Webkit and HTML5 enable better mobile experiences
Flash comes to mobile devices, but does HTML5 take it's place?
Cross platform dev tools speed application innovation
Mobile Proxy engines make 2 foot sites visible on 1 foot interface
Location & Direction
Cloud Data
Mobile Cameras
Touch
Why Agile and Iterative Works
Individuals over process
Working software over document speculation
Customer collaboration over contract negotitaion
Respond to change over following a plan
64% of functionality rarely or never gets used
Communicate, communicate,
communicate
Align user experience, creative, business, and development
Cone of Complexity
Amazon's Elastic Map Reduce

Built on Open Source project Hadoop - Google Big Table
Enables massive data volumes at low costs and scalability beyond standard RDBMS
Provisioning, Tracking, and more

Templated infrastructure management
Build re-usable templates to support best practices, monitor security, and manage cost
Cloud Entrepreneur

Real business users through Amazon instances
Drastic cost reduction over traditional load testing
Unified through the cloud
Large Telecom Hybrid Cloud
Seperate UI and Business logic
Move towards service oriented architectures
Saved over 300K per year