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Open Documentary & Transmedia Activism

Presentation for Sundance 2013
by Sasha Costanza-Chock on 27 September 2013

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Transcript of Open Documentary & Transmedia Activism

A process whereby a social movement narrative is dispersed systematically across multiple media platforms, creating a distributed and participatory social movement ‘world,’ with multiple entry points for organizing, for the purpose of strengthening movement identity and outcomes.
Adbusters
Open Documentary & Transmedia Activism
Sasha Costanza-Chock
@schock | http://schock.cc
Context
Digital media literacies: radically unequal, shaped by structural inequalities
Transmission Network
KTHX!
Background
Transmedia Activism Project
Video 4 Change: Impact assessment research
Transmedia Activism
Farm Worker Movement
Key Points
Growth of read/write/execute digital media literacies
Shift toward self-documenting social movements
From Speaking For to Speaking With:
Movement Storytellers as Aggregators, Curators, Guides

Key Questions
How to transform attention to meaningful action?
How to balance participatory media with narrative power?
How to shift from post-hoc 'community engagement' plans to intentional, accountable, transmedia activism strategies?
{ Full article: http://bit.ly/scc2012-mic-check }
Freedom rides
Sit-ins and Live Streams
http://globalrevolution.tv/
Media Workshops & Trainings
Print
Film
Video
Mobile
Music
Posters
New Tools
DREAM

Activism
Coming Out
Social Media
Wisconsin, March 2011
Deep Dish TV, 1986
The Uptake, RNC 2008
Mixed Media
Sit-in at McCain's office, 2010
END our pain sit-in, 10.12.2011, DHS LA
2010 dreamiscoming freedom ride
Civil Rights Freedom Riders, 1961
Denver Obama Campaign HQ sitin, June 10, 2012: http://www.ustream.tv/recorded/23223516
Santiago Uceda
Favianna Rodriguez
Poster by Julio Salgado
Julio Salgado
Poster: Julio Salgado
Poster: IDEPSCA
Workshop image from vozmob.net
Undocu
queer
“[Immigrant youth] are often able to find, whether it’s a friend or someone they generally love, to get married to them and they’re able to get status that way. But there’s a whole group of immigrant youth that don’t get married because they’re identified as queer, you know, and so disproportionately the leadership in immigrant youth movement actually identifies as queer.” ['L.C.,' online organizer]
“If you’re in a queer space, do you tell them you’re undocumented, or if you’re in a undocumented space, do you tell ‘em you’re queer? [...] I’ve heard conversations, you know, homophobic talk within undocumented folks, I’m like, “Guess what, you’re part of an oppressed group, do not oppress other groups.” ['K.T.,' artist/activist]
Story based organizing + Controlling the narrative
"One of the sound bytes that we would always refer to, which is what we’re trying to combat now, is the sound byte that we were the model immigrant, that 'we came here at no fault of our own.' Those are some things within the immigrant youth movement that we don’t agree with [...] [Our framing is:] We were brought here by our courageous parents, who are responsible parents, and wanted their children to have a better life, right, because we don’t want to, we don’t have to criminalize our parents." [Anon.]
Explicit cross-platform strategy
“For example, whenever we have a rally, an event, we make sure that we have key networks there, like Univision, Telemundo, Teleflash, Channel 2, Channel 7. But when the news stories come out, we always post those news stories on our Twitter and our Facebook, because we know that’s the only way that younger folks, and I would say, 80% of people get their news from, so we are very intentional about connecting the two.” [Anon.]
Ethnic media more willing to follow
DREAMer narratives
Undocuqueer leadership
Movements within movements
Undocubus, 2012
Media Teams & Working Groups
Occupy Detroit
Photo: Martin Engelking
Occupy London
Photos: Neil Cummings
Occupy Vancouver
Photo: Occupy Vancouver Media
Occupy LA
Photos: Neon Tommy
Occupy Toronto
Photo: Steve E.
Photo: David Shankbone
Occupy Wall St (NYC)
Live Streams
http://web.media.mit.edu/~cfd/occupystreamsmap/
http://globalrevolution.tv/
World Social Forum, Brazil, 2009
G8, Scotland, 2005
Photo: ClarA, https://docs.indymedia.org/Local/ImcUkG8Dispatch
Occupydata Hackathon
cdetar, occupy hashtag URL visualization: http://alltheurls.tirl.org/pixel/date/#all/1
amac, new occupy hashtag users over time
http://montera34.com/occupyresearch/author/amac/
Print
Film
Design
Mobile
Posters
Code
#Occupy
People's Mic
14 Occupy @reply networks, by Ryanne Turenhout, Ruben Hazelaar, Thomas Boeschoten and Mirko Schäfer.
http://rlturenhout.net/2011/12/visualising-14-hashtag-networks-occupydata/
New Facebook Occupy supporter page activity
Caren, Neal and Gaby, Sarah, Occupy Online: Facebook and the Spread of Occupy Wall Street (October 24, 2011). Available at SSRN: http://ssrn.com/abstract=1943168 or http://dx.doi.org/10.2139/ssrn.1943168
#OccupyWallSt, July 23rd
#OccupyWallSt, October 13
Gilad Lotan, SocialFlow
Social Media
Megaphone + People's Mic,
WTO Jail Solidarity, Seattle, 1999
youtu.be/yBUZH2vCD_k?t=1h4m2s
People's Mic, OWS, 2011
Occupy Boston
Wisconsin, March 2011
Deep Dish TV, 1986
The Uptake, RNC 2008
Broadcast
http://www.loudsauce.com/occupyspots
OccupySpots
DREAM activists, 2010
Free Software
www.rememberaaronsw.com
Projects | Courses | Conference | Research | Residencies
PageOneX.com
Research by Rogelio Alejandro Lopez, CMS
contact: @schock
#Sundance #MagicMIT | http://bit.ly/schock-sundance2013
http://bit.ly/schock-sundance2013
See the full transcript