BCS - twitter for business

description »
Mario Menti

a twitter overview
mario menti, founder, twitterfeed.com
BCS twitter for business event, 23rd Sep 2009
what is twitter?
social networking,
micro-blogging platform
users write "tweets"
short, text-based posts, 
up to 140 characters long
why 140 characters?
conceived as a mobile service
to share updates via SMS with
a small group of people
follow me follow you
"followers" are the people who see your updates
you can follow other people to see their updates
accounts can be private, but majority aren't
reply
retweet
dm
the twitter "ecosystem"
API allows developers to build web services and
applications that integrate with twitter
... and literally hundreds more
e.g. see http://twitter.pbworks.com/Apps

hashtags - #
in summary....
sign up
get familiar with the conventions
check out the 3rd party tools
welcome to twitter!
@mario
mobile
good practices
upload profile image
add bio and link
customise profile page look and feel
listen
check @replies
use search
it's about relationships
respond
re-tweet
add value
do not spam
unsolicited @reply messages
unsolicited direct messages

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