Prezi

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in the manual

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Rhetorical Analysis

No description
by Kevin Waltman on 8 September 2014

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Rhetorical Analysis

Rhetorical Analysis
Reminders:
Full assignment is on Blackboard Learn
Word Count: 1,500
Due Date: September 22
Norton Field Guide: Chapter 8, Analyzing a Text
Readings from Viruses, Plagues, & History
Why?
For EN 101: Builds skills to understand writing process
For EN 102: Builds toward Argument and Argumentative Analysis
For other academic pursuits:
History
Literature
Political Science
Business
Pre-law
Really, any major
Also, jobs.
What?
You must analyze the following:
Rhetorical Situation
Author
Audience(s)
Subject
Context
Ethos
Pathos
Logos
At least one other rhetorical device
Style or Tone
Research
Visuals
Narrative
Interviews
Organizational structure
Aristotle
Socrates
Plato
What's up with the Greek?
Ethos
: How an author presents him or herself; how they develop credibility; how they demonstrate expertise and trustworthiness
Pathos
: How an author generates an emotional appeal; how they make the audience care
Logos
: How an author develops a logical argument or appeal; how they use basic reasoning
How?
Close Reading
Summarize
Then, for each element you're analyzing:
Paraphrase
Quote
Discuss--in your own words--the importance of those (several) quotations and paraphrases
In-class work:
Take out Viruses, Plagues, & History, and turn to the "General Introduction."
This time, read through with an eye for ways that Oldstone appeals to his audience.
Who are they?
What does he assume they know?
What does he assume they don't know?
Write down specific examples to support your responses, complete with explanations.
"I'm a traditionalist."
He notes that people "all over the country" have "a brand" in mind for Alabama football.
He notes that the "brand" has been consistent for many years, at least all the way back to Bear Bryant.
He doesn't want to change uniforms just for a "marketing whim," but it's not even necessarily his decision.
Nike "does a great job for [Alabama] and [they] love 'em."
The changes that were made allowed Nike to give players "special gloves" and other apparel, which the players do enjoy.
"I'm a traditionalist."
"I don't think the coach should change the uniforms. I don't think the coach should change the color of the helmets."
"That doesn't mean it's wrong when somebody does it."
This is "bigger" than him, because it's what people expect when Alabama plays football.
Press conference from 2011, when Alabama released its Nike Pro Combat Uniforms.
Audience(s)
Author
Subject
beliefs and expectations
authority, credibility, and stance
Content, reasons, and data
See the full transcript