THIS        
Communication & Decision Making
Why is 
COMMUNICATION
important?
Effective 
Communication
Communication is the process of sending
and receiving messages. It is effective
only when people...
understand each other
stimulate others to take action
encourage others to embrace innovation
Benefits of 
Communication
Productivity
Problem solving
Decision making
Teamwork
Relationships
Innovation
Control of corporate image
Understanding 
8
Communication

Skills
That successful employers
expect from their employees.
Organize
Present
Listen
Adapt
Effectively use technology
Spelling and grammar
Consistency
Ethics
The
BIG
8
Sender has 
an idea
Sender 
encodes 
idea
Message is 
sent
Receiver gets
message
Receiver 
decodes
message
Receiver
gives
feedback
Communication
Process
Communication Barriers
DISTRACTIONS
RESTRICTIVE ENVIRONMENTS
DECEPTIVE TACTICS
DIFFERENT PERCEPTIONS
To communicate more effectively...
MINIMIZE DISTRACTIONS
FOCUS ON YOUR AUDIENCE
PRACTICE
MAKE FEEDBACK CONSTRUCTIVE
BUSINESS ETIQUETTE
FORMS OF 

COMMUNICATION
How can we

COMMUNICATE
better?