Introduction to technical PR and In Press

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technical public relations
what PR can do for you
in
pr
ess
improve sales
greater visibility & credibility
increased website traffic
sales lead generation
distributor support
raise profile
target specific markets
R&D
improve efficiency
by using an agency that is:
experienced in relevant markets
proactive
Clients
What We Do
Measuring Success
• monitor press clippings
Analysis
qualitative and quantitative
coverage in target markets
releases and coverage online
key message tracking
tone
equivalent ad spend
column centimetres
opportunities to see
media breakdown
traffic to website
lead generation
Facts about In Press
1. We
technical PR
2. Hitachi has been a client for 20 years
3. Editors love us
4. Huge breadth of experience
5. Deliver what we promise
Contact Us
01488 674200
eileen@inpress.co.uk
twitter.com/InPressPR
www.inpress.co.uk
facebook.com/InPressPublicRelations
Oxford NanoScience
International Expertise
PR for Hitachi AI
Exhibition suppport for Lloyd Instruments
Product launch at Analytica
Marketing to raise awareness in Germany
Access to pan-European agencies
PR campaign for Meech
Liaison with Tentec distributor
tri-partite press launch
PR for LCM Systems

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