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Rhetoric
Learn successful techniques for persuading others to do what you want them to do . . .
by Richard Campbell
on 29 August 2012
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Prezi Transcript
Rhetoric Manipulate others . . . Ethos Logos Pathos Rhetorical Roots Vitals Audience Kairos A. K. A. Setting Who's reading this piece? Readers
Professors
Friends
Presidents
Colonels
Loved ones
Anyone you want to impress What situation am I writing in? Logical thought
Typically found in middle of an essay--body paragraphs
Presents evidence, details, proof to support the main point
Uses analysis and explanation to explore the topic Balance between logic and emotion
Made of a person's actual OR created reputation
Must be established in the introduction and maintained throughout the essay
Determines credibility Emotional appeal
Typically found at the end of an essay
Should influence the reader in some manner
Excellent tool for getting your way . . . but not always Applications Exposition Causa Analysis Compare/Contrast Classification Sequence/Process Use rhetoric in almost every type of writing or speech:
Conversations with friends or bosses
Notes to lovers
Complaint letters
Application letters
Text messages
Instant messages
Wall postings
Tweets
In-class essays
Essay tests
Researched arguments WHY something happened
What would happen IF . . . ? HOW something happened Show how two items/ideas are similar . . . Separate Definition Examples And make friends! a large issue into smaller chunks Who am I as the writer?
Why am I writing?
Why should my audience care?
What language will work best? Decorum Appropriate language and demeanor for the situation or different.
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