Designing Innovation Hubs: How Much Depends on Buildings, Networks, Partnerships, Public Space, Buzz?
Presented by Anthony Townsend at the National Governor's Association Center for Best Practices, 25 June 2009, San Francisco, CA.
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DESIGNING INNOVATION HUBS Future Places for Science & Technology ANTHONY TOWNSEND Institute for the Future Palo Alto, Calif. http://www.iftf.org/innovation MODELS & PLACES FOR R&D SCIENCE & TECHNOLOGY CREATING SCENARIOS ECONOMY & SOCIETY TRENDS SHAPING THE FUTURE CREATING A FORECAST SCIENCE & TECHNOLOGY PARKS 3.0 DEMATERIALIZED INNOVATION FURTHER READING STRATEGIC IMPLICATIONS a field guide to the future of science parks and technology-led economic development COMING THIS FALL! International Association of Science Parks 09.2008 Johannesburg | South Africa Assoc. of University Research Parks 12.2008 St. Petersburg | Florida | USA International Economic Development Council 01.2009 Tempe | Arizona | USA External experts: real estate development, entrepreneurship, lab design, etc. 01.2009 | Online 4 expert workshops Institute for the Future analysis on science & technology, innovation, and cities The Group Economy From Free Markets to Stimulus Capitalism The Rise of Ecological Economics global developments that will set the context for enterprises of every kind Biology By Design Ubiquitous Computing From AI to Hybrid Sensemaking New Scientists Science Institutions Transformed Global Map of Science Lightweight Innovation Making Know-how "Sticky" Small, Social Research Spaces We focused on 4 highly uncertain trends... ...to shape 3 future scenarios for innovative places. UNIVERSITIES Some will evolve into economic engines, others may retreat to the ivory tower. ECOLOGICAL ECONOMICS How will the sustainability of different innovation systems be measured and benchmarked? NEW SCIENCE INSTITUTIONS Where will the new networks of science meet-up? FUTURE OF BIO-INDUSTRY Who will drive innovation? Top-down or bottom up? How fast will breakthroughs come? Installing an upgrade module The Network Oasis (Joensuu Science Park, Finland) Research parks are still recognizable to us... ...but they have upgraded to the next “version”. Mixed use / entrepreneurial SkySong Innovation Center (Arizona, USA) Incremental change What It Might Look Like Installing a new operating system North Carolina Research Parks Network (North Carolina, USA) www.iftf.org/iasp full paper a MIT-designed "reality-mining sociometer" Regional Knowledge Ecosystems Networks of independent co-ops What It Might Look Like THE RISE OF RESEARCH "CLOUDS" Research parks are challenged by "clouds"... ...regional networks of small spaces for R&D, tied together by social software. Disruptive transformation from outside Rich, agile clusters with many spaces & players R&D goes virtual, and clusters start to decouple from places Research parks are in deep trouble... ...their economic model undermined by high costs of R&D. Big projects stalled or cancelled What It Might Look Like Alternate "spaces" for collaboration "Sweating the asset" R&D hotelling? Knowledge spot markets flourish Business models: From products to services Making know-how sticky "From managing dirt to managing activity" Questions? Talk to me after the session or email me atownsend@iftf.org DESIGNING INNOVATION HUBS ANTHONY TOWNSEND | Institute for the Future Future Places for Science & Technology Social networks that unite scattered workers into collaborative "organizations" telepresence virtual worlds (IBM Innovation Jam) old - buildings, sites, infrastructure new - research “hotels”, incubation, knowledge commons R. Florida tells you who to get, a little about how to attract them, nothing about what to do once they get there! supporting enterprises that build on unique local assets innovation on the shop floor: re-mixing manufacturing and R&D re-inventing local clusters Institute for the Future Forecast on Universities: From Ivory Tower to Economic Engine Re-assessing assessment tools US R&D spending Universities Sustainability Bio-Industry Science Networks Universities Sustainability Bio-Industry Science Networks Universities Sustainability Bio-Industry Science Networks embracing entrepreneurship experimenting with tech transfer and IP frameworks research parks become "living labs" for sustainable design taking calculated risks The recession pushed big pharma into early-stage funding of biotech Parks become a great place to co-locate big companies with their "innovation portfolio" Parks are participating in online networks, but aren't the main hubs A spur on the Science 2.0 superhighway Haven't figured out how to embrace the non-institutional assets all around them Universities with less resources see opportunity: incremental cloud development vs. massive investment in research campuses Clouds put "legacy" parks at a disadvantage They are hard to define, hard to measure, hard to footprint Research parks, corporate and university campuses are big targets for carbon regulators and watchdogs Clouds use space much more intensely (>50%) and efficiently Clouds colve many of the scientific challenges big pharma can't Not solving every problem, but making some big breakthroughs Pioneering open models for sharing knowledge and IP Research clouds have no institutions to start with, so they have to invent new ones They become -the- hubs where new science networks convene ..and so they become what universities seek to re-capture - welcoming, transdisciplinary and open idea factories With few successes to show for sacrifices, some universities retreating from tech transfer efforts Distance learning took off during the recession, now highly appealing alternative - formal and p2p Dematerializing helps companies lower the carbon footprint of R&D activities But parks could have a big role as event spaces, if they re-invent their infrastructure their business models Virtualization a way to keep ROI on R&D up, despite stagnant productivity Push carbon off the books - offshore, home-based workers, crowds, etc. Scenario 1 Scenario 2 Scenario 3 hosted conversations - Google Wave (CoWo, Milano, Italy; Adams Morgan Works, Washington, DC , USA) MIT and surrounds - Cambridge, Mass., USA) (Science In The Trangle blog; Freelancers Union on facebook.com) Much of what they offer can be replicated online If the research cloud scenario is about scattering R&D across new kinds of more small-scale, intimate spaces this scenario is about getting rid of as much physical stuff as possible. New science networks are disconnected from parks... (UNLV Research & Technology Park, Nevada, USA; Saint Petersburg Technopark, Russia) today, when you think of places for innovation, you think of... universities science parks business incubators "creative cities" but what if we zoom ahead to 2030... what will innovative places look like? disposable/mobile research parks super-specialized clusters meetups, unconferences and coworking talent clouds on the future of research parks and technology-led economic development more important, how do we get there? Three Futures for Innovative Places Science Parks 3.0 Research Clouds Dematerialized Innovation Univerisities, industry and government as partners Loose networks of small spaces, coordinated by social software Cutting R&D to the bone, virtualizing what's left carbon negative? a new business model = selling credits to tenants
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