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DISEÑO DE LA ESTRATEGIA DE NEGOCIO

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by Maria Álvarez on 9 September 2013

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Transcript of DISEÑO DE LA ESTRATEGIA DE NEGOCIO

DISEÑO DE LA ESTRATEGIA DE NEGOCIO
Qué es?
.

Perfil estratègico
.

ELEMENTOS DEL DISEÑO DE LA ESTRATEGIA DE NEGOCIO
.
INNOVACIÒN
ORIENTACIÒN HACIA LOS RIESGOS
CAPACIDAD DE CONSTRUIR EL FUTURO DE FORMA PROACTIVA
POSICIÒN COMPETITIVA
UNIDADES DE NEGOCIO SEPARABLES
ANTES DE APLICAR LA ESTRATEGIA DE NEGOCIO SE DEBE
ESTABLECER INDICADORES CRITICOS DE EXITO
EVOLUCIÒN
COMERCIAL
FINANCIERA
DE LOS PLANES DE NEGOCIO
DE INNOVACIONES PROPIAS O EN EL MERCADO
ACCIONES ESTRATEGICAS
ESTRATEGIAS EN GUERRA COMERCIAL
INDICADORES CUALITATIVOS
GRACIAS
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